Featured Events

Brat Fest Bun Run
May 25, 2013
Kick off Memorial Day Weekend with this fun run and walk. Participants will enjo ... More >
Madison Marathon
May 25, 2013
Join us for the 10K race on the evening of Saturday, May 25 and the half maratho ... More >
WIAA Boys Individual Tennis
May 30, 2013
WIAA Boys Individual Tennis State Championship. Come cheer on your favorite high ... More >
7th Annual Cars on State
Jun 01, 2013
This family-friendly event offers a perfect day to come downtown and take a stro ... More >
Sweet 16th Susan G. Komen Race for the Cure
Jun 01, 2013
The Race for the Cure is a 5K Run/Walk fundraising fitness event making a differ ... More >
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Staff

 Jamie Patrick

Jamie Patrick, Director of Sports Sales and Program Development
Jamie received his Masters in Sports and Athletic Administration at Gonzaga University. He served as a Graduate Assistant at Gonzaga Athletic Department and Creighton Athletic Department. Prior to joining the GMCVB, Patrick spent two years as Sales Manager at Yakima Valley Sports Commission. He also served as the tournament director for a 64 team high school volleyball tournament and assistant tournament director for a 3-on-3 street basketball tournament.
patrick@madisonsports.org
608.441.2621

 

 Kate Dale

Kate Dale, Marketing Manager, GMCVB
Kate is a graduate of University of Wisconsin-Madison and started her sports career managing promotion and sports marketing efforts for Good Karma Broadcasting - Madison (owner of ESPN Madison). Kate joined the GMCVB in 2008. She is the GMCVB marketing liaison with UW Athletics, UW Alumni Association, WIAA and Badger Sports Properties.
dale@visitmadison.com
608.441.3946

 

 

 Deb Archer headshot

Deb Archer, President & CEO, GMCVB
Since April of 1995, Deb Archer has been President & CEO of the Greater Madison Convention & Visitors Bureau. Archer is also a member of Destination Management Association International (DMAI) and has served on its Board of Directors and as Chair of DMAI's Foundation. She currently sits on the Wisconsin Governor's Council on Tourism. Archer holds a bachelors of arts degree in Hotel, Restaurant & Institutional Management from Michigan State University.
archer@visitmadison.com
608.258.4944

 

 

Diane Morgenthaler, Vice President of Marketing & Strategic Planning, GMCVB
Diane graduated from Lafayette College and completed her graduate degree at the University of Rochester's Simon School of Management.  Diane's sports marketing involves stints in consumer marketing and general management at a variety of sports media:  Sports Illustrated, USAToday, The National Sports Daily, Golf Illustrated, and the Daily Racing Form.  Diane joined the GMCVB in 2009.
morgenthaler@visitmadison.com
608.441.2622


 

Judy Frankel, Public Relations & Communications Manager, GMCVB
Judy serves as lead public relations and media relations professional for the Marketing Department of the Greater Madison Convention & Visitors Bureau. Judy joined the GMCVB in 2011.
frankel@visitmadison.com
608.441.3958

 

 

Brandon Holstein, Sports Coordinator, MASC
Brandon earned his Sports Management degree from the University of Wisconsin-La Crosse. Upon graduation Brandon spent the summer of 2011 as a Youth Football Camp Assistant with the Detroit Lions, where he helped develop, promote and market individual football camps. He has backgrounds working for both profit and non-profit organizations and recently joined the Madison Area Sports Commission in early 2013.
holstein@madisonsports.org
608.441.3950